PROGRAMME CODE
MPMGSBF
LANGUAGE
ENGLISH
STUDY DURATION
1-YEAR
2-YEAR
MODE OF STUDY
FULL-TIME, FACE-TO-FACE
PART-TIME, FACE-TO-FACE
The programme aims to equip students with the advanced knowledge and skills necessary to become effective sports industry leaders. The programme provides students with a comprehensive understanding of diverse aspects of sports business, including digital economy in sports, revenue and business management in sports industry and strategic sports marketing. Through a combination of theoretical and practical coursework, students develop critical thinking, problem-solving, and decision-making skills essential for a successful career in the sports industry. Additionally, study tours and applied business projects offer students practical insights and enhance their readiness to tackle challenges in the global sports market.
Applicants to the MPMGSBF programme must satisfy the following entry requirement:
In English Language Subject of the Hong Kong Diploma of Secondary Education Examination (DSE)
In TOEFL – Paper-delivered* (total scores for Reading, Listening and Writing sections)
In TOEFL – Paper-based*
In TOEFL – Internet-based*^
In IELTS*^
In CET-6*
OR equivalent
* Test results are accepted for 2 years from the date of the test.
^ Test result of TOEFL iBT Home edition or IELTS Online is not accepted.
MPMGSBF applicants may also enter the programme through Pathway 1 if he/she meets the following entry requirement:
Students pursuing this programme must successfully complete 36 credit-units* as follows:
from core courses
Course Code | Course Title | No. of Credit-units |
|---|---|---|
BUS 8060BEF | Applied Business Project | 12 |
DB 8075BEF | Digital Economy and Innovation | 6 |
from the concentration courses
Course Code | Course Title | No. of Credit-units |
|---|---|---|
SPM 8012BEF | Global Sports Marketing | 6 |
SPM 8013BEF | Sports Tourism and Event Management | 6 |
SPM 8014BEF | Sports and eSports Business | 6 |
Students pursing the MPMGSBF programme through Pathway 1 must complete 24 credit-units, including 12 credit-units from BUS 8060BEF Applied Business Project and 12 credit-units from concentration courses. (For details of Pathway 1, please refer to the Entry Requirements.)
from the concentration courses for Pathway 1
Course Code | Course Title | No. of Credit-units |
|---|---|---|
SPM 8012BEF | Global Sports Marketing | 6 |
SPM 8013BEF | Sports Tourism and Event Management | 6 |
In addition to the 36 credit-units (or 24 credit-units for Pathway 1), students will need to complete additional courses required by the School after assessing their academic backgrounds, results in the admission tests, language proficiency and other relevant factors in order to facilitate effective learning of Master's degrees in business-related areas. The specific requirements will be stipulated in the offer letter.
The programme structure displayed on this page is subject to updates and modifications without prior notice. Students admitted to the programme in different academic years (and terms) should refer to the “Programme Requirements” specific to their year of admission. In the event of any inconsistency or ambiguity between the programme structure and the “Programme Requirements”, the “Programme Requirements” shall take precedence.
Full-time students can normally complete the programme in one year. The maximum duration of study for full-time mode is three years. Part-time students can normally complete the programme in two years. The maximum duration of study for part-time mode is four years.
The courses in the programme will be taught through face-to-face mode.
The language of instruction for all courses of the programme is English.
In the era of globalisation, market opportunities and business operations are not restricted by national boundaries. In view of this, a Business Transformation Immersion Programme (BTIP) is designed to empower students to effectively handle imminent challenges in the fast-changing markets and workplace, to allow students learn about the latest developments in business transformation, and explore new opportunities. The tuition fees include the fees for the BTIP^. Air passage, food, accommodation, and other incidental expenses are not included in the tuition fees and are to be borne by students. The BTIP is compulsory for full-time students while optional for part-time students.
^ The fee is subject to annual review.
The BTIP includes the following four components:
Leadership Training Programme
Overseas Learning Experience
Business Transformation Seminars/Workshops
Career Development Seminars/
LinkedIn Learning
Applicants who are deemed to have fulfilled the entry requirements will be invited to attend an admission interview. The interview will be conducted via Zoom. Candidates may be asked to discuss current affairs and/or case analysis for the assessment of their capabilities, such as analytical skills, adaptability, interpersonal skills, presentation skills, and their ability to form logical arguments.
About Admission Procedures
About Programme
